Written by: Al-Zahraa Rashad

Her passion for sports prompted her to create a page to support sports champions, and she joined the Faculty of Media for this goal, as she sought to introduce the public to champions of various games that many do not know about. She found her goal in social media sites through content creation, she is Heba Allah Mohamed. We will get to know her more in the following lines..

"Heba Allah Mohammed, a graduate of the Faculty of Mass Communication, Class of 2020, works as a journalist and publishing officer on the Al-Masry Al-Youm website and newspaper. I also worked as a presenter of the sports bulletin on the BBC, and I try to shed light on unknown areas by presenting inspiring life stories of athletes to introduce people to their championships and achievements. Everyone focuses on football, but few know the champions of various games and their success stories, whether they played in the World Championship or the Olympics." With these words, she introduced herself and the secret of her passion for these games.

She comes from a sports family, her parents were sports practitioners as were her brothers, which encouraged her to practice sports since she was young, so she played handball, basketball and swimming, then she practiced rowing for 11 years, during which she achieved multiple championships, whether at the level of the Republic Championship or the Arab and African Championships. She also represented the Faculty of Media in the Cairo University Rowing Championship and won first place for three years.

Heba believes that the participation of the Egyptian rowing team in the Paris 2024 Olympics was distinctive, as we participated in the individual and doubles competitions, which is happening for the first time, as we had previously participated in the individual competitions only. Our champions also participated in the Paralympic competitions at the individual and doubles levels, and I hope to achieve better results in the upcoming participations.

Heba Allah discussed her master`s thesis in a field that combines media and sports. The thesis was titled "Egyptian youth`s reliance on social networking sites and its relationship to their attitudes towards practicing sports." Through this study, she concluded that there is a significant impact of this communication on encouraging youth to practice sports, especially when they watch sports content creators. Youth also benefit from social networking sites to follow the news of athletes. The thesis was discussed under the supervision of Professor Dr. Saber Asran, and discussed by Professor Dr. Maggie Al-Halwani and Professor Dr. Khaled Ahmed Abdel Gawad.

Regarding the idea of ​​the content she presents, she said, “The idea of ​​this content is to talk about the champions of different games, to introduce these games and their rules, and the rules for practicing them, and to help mothers choose the appropriate type of sport for their children; because each sport has different physical specifications. I aspire to spread awareness of the importance of practicing sports among the public and parents to encourage their children to practice sports even if it is not a championship or professional sport. It is possible to practice sports to support the physical and psychological health of the individual without professionalism. I also hope to shed light on our players in different sports. For example, we have handball players, most of whom are professionals in the largest European clubs and no one knows much about them. We also have the best squash players and they need more support. I also hope that the content I present will spread more to spread sports awareness among the public.”